Firestone Financial Announces Results of Amusement Industry Survey

Firestone Financial, a subsidiary of Berkshire Bank, recently announced the results of their amusement industry survey which asks amusement owners and operators the impact of COVID-19 on their business and the effect on their 2021 plans including purchasing needs and industry event attendance plans over the next year.

“Our customers and industry partners have faced their greatest challenges this year – from shutdowns to shifts in consumer behavior to changes and limitations in facility operations,” said Firestone Financial’s EVP, Chief Operating Officer Michael Smith. “Firestone has always prided itself on supporting the amusement industry. In response to the uncertainty COVID-19 has caused in the industry, we want the survey results to be used as a resource to understand where our customers are, what their plans are over the next 12 months, and how we can best service those plans.”

Survey highlights:

  • Of those surveyed, 65% plan to purchase equipment for their business over the next 12 months.
  • 47% plan to finance up to $50k in the next 12 months.
  • Due to COVID-19, 45% of respondents indicated they are no longer making planned purchases.
  • 59% do not plan to attend any in-person events in 2020 or 2021.

The survey was distributed to Firestone Financial’s amusement, location-based entertainment, and vending customers, as well as others in the industry.

132 surveys were completed during September 2020.


Founded in 1965, Firestone Financial is a nationwide finance company serving the amusement, carnival, fitness, vending and laundry industries. The Company is a wholly-owned subsidiary of Berkshire Bank (Member FDIC). Interested parties can learn more about Firestone Financial at or by calling Firestone Financial at 800-851-1001.

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